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What We Do

Advocacy & Narrative Change

We are committed to elevating the public dialogue around aging and equity.

Shifting Narratives About Aging

We want to change the way people think, act, and talk about aging – because ageism hurts us all. Together with our partners, we are harnessing the power of storytelling and narrative to tell a new vision of later life. Changing the way we talk will change hearts and minds – ultimately helping to advance policies and programs that support us at every stage of life.

What We Advocate For

Elders and their families should have the power to influence systems, policies, and issues that affect them. We support community advocacy, civic engagement, and movement building so we can all age with health and dignity. Alongside our partners, we raise our voices to bring attention to the many issues faced by older adults, including: access to caregiving & healthcare, housing, and the digital divide. Read Their Stories